11 things Boots can do to improve its conversion rates

See on Scoop.itEngaging Sales Conversations

I’m not a regular visitor to Boots’ website, so when I clicked on it recently, I was surprised that the number of usability issues and potential barriers to purchase I found.

See on econsultancy.com

Comments

  1. That inihtsg’s just what I’ve been looking for. Thanks!

  2. &#2ac0;≾be22use you don’t have a normal job like the rest of us”Care to eleborate on that part a little more, pelase KFC? Namely the “normal job” and “rest of us” part.The rest I agree with.I like to go with the hunt and gather analogy. Some food is better than others, but as long as you don’t starve, you eat and move on.

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