Archives for February 2013

How Context Strengthens Your Entire Marketing Funnel

See on Scoop.itEngaging Sales Conversations

How context can be applied to every stage in your funnel — making your marketing all the more powerful.

See on blog.hubspot.com

The underestimated role of content marketing in lead generation

See on Scoop.itEngaging Sales Conversations

Content marketing is underestimated from a lead generation perspective. Read why and find a different approach of looking at content for lead generation.

See on www.contentmarketingexperience.com

Getting A Lead Generation Campaign To Help Drive A Need

See on Scoop.itEngaging Sales Conversations

Outsourced telemarketing or email can already help your campaign drive and establish a need so start striving today!

See on erpsoftwareleads.com

Who is responsible for deliverability? The ESP or the mailer?

See on Scoop.itEmail selling for client acquisition and retention

Recent meetings with clients and prospects has raised this issue to the top of my mind: who exactly is responsible for deliverability?

See on econsultancy.com

6 Reasons Sales Campaigns Fail

See on Scoop.itEngaging Sales Conversations

Are you making these six common selling errors? Find out what they are and how to easily avoid them.

See on www.inc.com

Watch Out for These Top Lead Generation Mistakes | Business 2 Community

See on Scoop.itEngaging Sales Conversations

Lead generation is crucial for companies since the growth depends on how well the campaign is handled. Most business owners get so excited about the results of their lead generation programs that they commit a lot of mistakes.

See on www.business2community.com

7 Great Examples of ‘Boring’ Businesses That Act Like Humans in Their Marketing

See on Scoop.itEmail selling for client acquisition and retention

Check out businesses that have totally humanizing marketing.

See on blog.hubspot.com

Content That Will Wow Your Audience | Social Media Today

See on Scoop.itEngaging Sales Conversations

Social media is undeniably a great way of putting a face and voice to a company or business and build solid relationships. 

See on socialmediatoday.com

M-commerce and banking are among fastest growing Android apps in the UK

See on Scoop.itTrends in Mobile Web use

New data shows that the use of commerce and banking apps is growing faster among UK Android users than the use of gaming apps, however Google and Facebook still dominate the market.

See on econsultancy.com

Start Me Up! A profile of 

Leadfindr

See on Scoop.itEmail selling for client acquisition and retention

Leadfindr is a new startup from Mark Rogers and Econsultancy guest blogger Justin Rees. It is a social media lead generation platform that enables brands to use social media to find genuine prospects.

See on econsultancy.com