Archives for November 2013

The challenges of B2B Marketing in 2014 [Infographic]

See on Scoop.itSelling through Channels

Defining ROI and the digital skills gap are major challenges An online survey of 100 marketing leaders, the B2B Leaders report in association with Circle Research, involved Marketing Directors, Heads of Marketing and Marketing with an average 15…

See on www.smartinsights.com

Now, Next Month, Next Year

See on Scoop.itEngaging Sales Conversations

Many businesses we know are great at focussing on the most crucial tasks that are affecting their business now and generating more sales and leads now. But what about next month, next year and years to come…?

See on nett-sales.com

5 point checklist to select the right sales system for your business

See on Scoop.itEngaging Sales Conversations

 It is more important than ever to seek out practical, impartial advice to ensure that you choose the right system to match your business needs.

Here are 5 tips which will help you select a sales system that meets the needs of your business

 

 

See on nett-sales.com

How to choose the best sales channel

See on Scoop.itSelling through Channels

So the head of Sales says that she needs more salespeople and head of channels says you need more channels. Who’s right and who’s wrong?

See on www.mathmarketing.com

10 things to avoid using in your email subject lines

See on Scoop.itEmail selling for client acquisition and retention

Writing an email subject line is a fine art that requires a high level of creativity as well as careful analysis of what customers respond to.

See on econsultancy.com

15 excellent responsive email templates for small businesses

See on Scoop.itEmail selling for client acquisition and retention

The consumer shift towards mobile devices means that businesses should have a strategy in place to optimise their email marketing for smaller screens.

See on econsultancy.com

Why marketers think email can become even more efficient

See on Scoop.itEmail selling for client acquisition and retention

Marketers that feel there is just not enough time to spend on email marketing, you may be slightly comforted to know that you are not alone.

See on econsultancy.com

Maximizing Open Rates for Email Marketing

See on Scoop.itEngaging Sales Conversations

Email marketing is on everyone’s mind these days. But when it comes to open rates, it isn’t so much of a content discussion as it is a context discussion.

See on www.econtentmag.com

B2B Lead Generation Trends for 2014: What’s Hot and What’s Not

See on Scoop.itSelling through Channels

It’s that time of year again: planning your marketing spend and projecting sales for the upcoming quarters. The challenge, however, is that there’s too much conflicting information out there.

See on www.marketingprofs.com

How mobile app data can be used to engage and retain customers

See on Scoop.itTrends in Mobile Web use

Mobile apps help to attract new customers, increase engagement and drive conversions, but this often requires the user to keep coming back.

See on econsultancy.com