5 Email Marketing Trends You Can’t Ignore & How to Take Advantage of Them

See on Scoop.itEmail selling for client acquisition and retention

Email marketing is thriving—especially for businesses who can adapt it to the changing world. In a kick-off talk for the MarketingProfs University email marketing course, Loren McDonald (vice president of Industry Relations at Silverpop) discussed the hottest email marketing trends—and how to capitalize on them.

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